Selling Solutions
Selling Solutions is the big buzz because it is a powerful way to differentiate yourself, win more business and sell at higher prices and margins. The problem is that most people don’t know what a solution is or how sell a solution vs. a product.
This high-powered program builds offers a specific process to sell your unique solution, including:
- Defining what a solution is
- Who needs your solution more than others
- Getting to and accessing the right people
- Doing the right kind of discovery and asking the right kind of questions to understand the clients priorites, goals and needs
- Planting seeds to differentiate your offer
- Creating a unique solution based on the elements of your offering
- Presenting the solution in the most compelling way
- Application to real opportunities
- R.E.A.L. Tips
- Follow Up and reinforcement
Benefits
- Larger sales
- Higher close rates
- Shorter sales cycles
- Improved margin
- Better market penetration
- Stronger references
- Improved reputation in verticals and industries
- Better coordination of personnel to present your solution
- Creation of replicable solutions
- Your best people will make more money and not leave to other companies
- Less dependency on having the latest and greatest technology
- Tools and processes that can be used for greater consistency
- Unlimited reinforcement and support
